The No. 18 green will always be the No. 18 green, but one day you play around to that green from a clock-wise direction, and the next day you do it in a counter-clockwise direction. Michigan’s respected Forest Dunes will get two new courses while building only one.
Think about that — and a lot of people have.
“Most people are over-thinking this,’’ said Todd Campbell, the general manager at Forest Dunes. “Some, even executives, think people we will be hitting into each other. No!!!! We’re smart individuals. This is going to work out.’’
After touring the property with Campbell I think it will, too. But, you have to see it to understand it. Hopefully this description will help in that regard.
Forest Dunes’ first course, designed by Tom Weiskopf, opened in 1998 and is a gem. It’s long been listed in America’s 100 Greatest Public Courses and last year golfers came from 34 states and seven different countries to play it. Thirty-eight percent of the rounds played there were from non-Michigan residents.
The problem for Campbell and Lew Thompson, the course’s Arkansas-based owner, was keeping players around after they’d played Forest Dunes once. They built a lodge and other lodging options. That helped, but still there was just that one great course in a relatively remote area of Michigan.
“Our ownership wanted a national destination,’’ said Campbell. “People weren’t staying here. We were seeing money drive out of the parking lot.’’
There was plenty of land available, however. Having 1,320 acres to work with was a good thing.
Thompson, who is in the trucking business and is also part of the investment group that owns the Jack Nicklaus-designed The Bridges course in Colorado, and Campbell wanted a second course at Forest Dunes — one designed by a Michigan architect that would be much different than the first course – and they’ll certainly be getting it.
There won’t be any course in the country, if not the world, like the radical Doak design when it opens. Hopefully that will be in late fall, 2016, but the course won’t likely be in full swing until the spring of 2017.
Doak has said he considered building a reversible course for about 30 years, and insists it’s not unprecedented. Several European courses – even the famed Old Course at St. Andrews in Scotland – were played in reverse in their early years in an effort to minimize the wear and tear from divots.
In these modern times, though, there aren’t any such courses and the anticipation for this one has been building.
“Tom will build a great-experience golf course that will be fun,’’ predicted Campbell. “And, it will look different.’’
Doak, whose Renaissance Golf is based in Traverse City, last designed a course in his home state when Black Forest opened in Gaylord in 2002. He also designed Lost Dunes, in Bridgman, before creating 31 courses around the world including five recognized in America’s Top 100. Most recently his renovation of Medinah’s No. 1 course in the Chicago area opened in 2014.
To create the reversible layout Doak needed flat property with few trees, sandy soil and an owner who could think outside the box. He found all that at Forest Dunes and groundbreaking was held last October amidst much fanfare.
“We can pull this off,’’ said Campbell. “We’ll have two golf courses wrapped into one, and people will stay multiple nights. And this will only enhance our other golf course.’’
The key to the reversible course’s success will be tee placements, and there’ll be many of them. Tee box areas will be defined, and each hole will have multiple tees, but the staff will have lots of flexibility in their use.
While there’ll be just 18 greens and 18 fairway complexes, there will be two courses thanks to the positioning of the tees. Both layouts are expected to be par-70s, but one will play about 6,700 yards from the back tees and the other will be about 100 yards longer.
“There’ll be two different golf courses,’’ stressed Campbell. “They’ll play completely different. The wind will be completely different. Some greens that you hit into will be for a par-3 one day and for a par-5 the next.’’
There’ll be no water holes and the fairways will be extremely wide and lively. There won’t be much in the way of flowers, and grass from the tee boxes all the way to the greens will be mowed at the same height but there will be some fescue in evidence. None of the tee boxes will be elevated, and the present design calls for 41 sand bunkers and about 40 grass bunkers.
“We want a completely different golf experience than we have over (at the existing course),’’ said Campbell. “There’s no other place in North America where you can find a bentgrass golf course and a fescue golf course 100 yards apart.’’
The existing Weiskopf design was a $12 million project. The Doak layout will be considerably less, though Campbell declined to offer a cost estimate. The Weiskoopf layout was built on 500 acres, the Doak will need only 200. The Weiskopf course is connected to some real estate development. The Doak course won’t be.
Cost for the Doak course was impacted by the fact that it’s being built basically in house. Forest Dunes owns the equipment being used, irrigation comes from a nearby pond and, said Campbell, “We think it’s kind of sexy that the green mix is all from the property.’’
A tornado that struck the area before work began last October turned out a blessing. It reduced the number of trees. Then still more were removed to expose the sand. The arrival of Brian Slawnik, Doak’s lead representative on site, and the hiring of Brian Moore as course superintendent triggered the grassing process. It’s to be completed by Labor Day.
Moore, 33 arrived in May to take what he considers a “dream’’ job. His resume includes a brief stop at Philadelphia’s famed Merion and a three-year stint as first assistant superintendent at Chicago Golf Club, America’s first 18-hole course.
The new course isn’t all that’s being built at Forest Dunes.
“For us to build this without more lodging would be suicidal,’’ said Campbell. “We struggle with lodging just for the existing course, and we need to triple our accommodations. We have about 50 beds and will need 135 to 150 – enough accommodations for our guests to play both golf courses..’’
One villa is under construction and another six to 10 will likely follow. Several members are also building homes on the property that will be put into the rental program.
Maybe by then Campbell will know what to call the course that Doak is creating.
“I’ve been working on a name for 18 months, and I’m ready to tear my hair out,’’ said Campbell.
Staff members, which included head professional Chad Maveus and first assistant Patrick Bloom, all participated in the naming process but they couldn’t come to anagreement. Forest Dunes has 20,000 golfers in its database, so Campbell contacted them for some “idea-sourcing.’’
That didn’t work, either, though he received 600-700 responses and some even included suggested logos for the new course. The list of possible names is now down to about 20. Names will also be needed for the direction of the layout used; Campbell doesn’t want to “clock-wise’’ or counter clock-wise.’’ There should be something more appealing than that.
Forest Dunes, once the Doak course is completed, will be more of a golf destination, but still not a resort. The golf season will still be a short one, but golf can be played until nearly 10 p.m. most nights during that season.
Like Bandon Dunes in Oregon, Whistling Straits in Wisconsin and Streamsong in Florida Forest Dunes doesn’t have much of a local market but Campbell expects the expansion will have benefits locally.
“What we’re doing is great for everyone in the state,’’ he said. “We have a cat by the tail. We just don’t know how big that cat will become.’’