Golf trails are nothing new. Courses and clubs have formed marketing partnerships for years with varying degrees of impact. In the United States alone there are at least 50 trails. Texas has five separate of them. Colorado Golf Trails is one marketing entity, but it promotes 10 different trails within that state, and some of…
Author: lenz
USGA comes through on Senior Women’s Open — for 2018
The U.S. Golf Assn. has finally committed to holding a national championship for senior women players, though the first such tournament won’t be held until 2018. While the USGA conducts 13 national championships, the first U.S. Senior Women’s Open was long overdue. The only other major event for senior women is put on by the…
IT ZIEHMS TO ME: Senior Women’s Open is finally a reality
The U.S. Golf Assn. has finally committed to holding a national championship for senior women players. Though long overdue, that’s good news. On the other hand, the first such tournament won’t be held until 2018 and there will be differences between the first U.S. Senior Women’s Open and the only other major event for senior…
LPGA’s 66th season got off to a good start at Golden Ocala
OCALA, FL. – The first event of the LPGA’s 66th season wasn’t held very far from the site of the circuit’s very first tournament, in 1950. That one was at Palma Cella Country Club in Tampa. The 2015 debut also wasn’t far from the organization’s headquarters. It was played at Golden Ocala Golf & Equestrian…
Here are the most interesting new golf products for 2015
The recently-concluded PGA Merchandise Show in Orlando, FL., (SHOW WAS JAN. 20-23) with Chicago’s two major club manufacturers playing lead roles. Batavia-based Tour Edge got its usual jump on the competition by formally introducing its line of new irons and putters a day ahead of the 62-year old main event, which drew 40,000 attendees and…
IT ZIEHMS TO ME: PGA Merchandise Show was an eye-opener again
ORLANDO, FL. – The PGA of America has been holding its Merchandise Show for 62 years. In recent years it’s been generally overwhelming, frequently chaotic and always informative. It’s also, for many, a hint that spring – and the heart of the golf season –isn’t all that far away. This year’s PGA Merchandise Show at…
IT ZIEHMS TO ME: Wilson has best golf ad campaign — Seriously!
ORLANDO, FL. — Chicago-based Wilson Sporting Good celebrated in 100th anniversary in 2014 and more good things could be coming down the road. Wilson certainly has had the most entertaining TV ad campaign in golf the last few years. The latest version of the “Seriously!’’ ads, featuring Guy Johnson, made its debut on Golf Channel…
Sainz will begin 2015 PGA campaign at Sony Open
Staying in one place for very long isn’t easy for a golf touring pro. Carlos Sainz Jr. was able to do it from Thanksgiving through New Year’s, when he spent most of the holiday season with family and friends in Elgin. Now, however, the PGA Tour rookie is on the road again and looking forward…
RETURN OF THE TIGER: Spieth was clearly the star of Woods’ tourney
WINDERMERE, FL. – Tiger Woods’ return to competitive golf figured to be the most noteworthy event in the sport last week. Now, maybe it wasn’t. Woods played hurt, and tied for last in his Hero World Challenge at Isleworth. Just an hour away his niece, Cheyenne Woods, earned her playing privileges on the LPGA Tour…
What Jim McWethy did at Mistwood was extraordinary
Given the economic climate of the last few years it’s understandable that golf course owners might be reluctant to take on expensive projects. That hasn’t been the case at Mistwood in Romeoville, however. In the last three years owner Jim McWethy brought back Michigan architect Ray Hearn for a renovation of a course that he…